Discovering Sub-Niches on Reddit: Market Research & Validation Guide
Key insights
- ⚙️ Utilize tools like CH GPT, Ena, Subreddit Stats, Amazon, Google Trend, Gigabrain, and EXA to explore subreddits and gather insights
- 🔍 Conducting research on subreddits using specific keywords like chronic pain, posture, and migraines
- 📈 Steady growth of a subreddit since 2018, Amazon books indicate market interest in the topic, Google Trends show slow but consistent rise in search interest
- 🔑 Use keyword research tools to determine market demand, Glimpse is a Chrome application to display search volume directly in Google Trends, Check Amazon for related products and demand, Utilize Gigabrain for deep analysis by summarizing Reddit posts with AI
- 📊 Reddit provides insights on trending topics, subreddits, and posts related to a specific market, Facebook Ad Library helps to identify products related to the market and analyze running ads
- 📚 Introduction of a three-step research approach for finding valuable insights and statistics, Use of specialized tools and internet research for market analysis
- 🎯 Focus on identifying specific problems or needs within niches to find market opportunities
- 💡 Evaluate the market size and segment niches based on the identified problems or needs
Q&A
What is the recommended approach for finding insights and statistics using specialized tools?
The recommended approach involves a three-step process for finding valuable insights and statistics using specialized tools, internet research, and market analysis. It also encourages engagement with the content and provides a guide for leveraging Reddit for business purposes.
What are some tools for in-depth market research, apart from Reddit?
Apart from Reddit, you can explore the Facebook Ad Library for identifying products related to the market and analyze running ads. Additionally, use EXA for understanding keyword concepts beyond a simple search and to gain insights into market research.
What tools can I use for market analysis and product validation?
You can use keyword research tools to determine market demand, Glimpse for displaying search volume directly in Google Trends, check Amazon for related products and demand, and utilize Gigabrain for deep analysis by summarizing Reddit posts with AI.
What indicators should I look for to validate a potential market opportunity?
Look for indicators such as steady growth of a subreddit since a certain year, publications about the topic on Amazon indicating market interest, and a slow but consistent rise in search interest on Google Trends.
How can I conduct research on different subreddits using specific keywords?
You can conduct research on subreddits using specific keywords like chronic pain, posture, and migraines for product analysis and validation. It's important to explore various subreddits, analyze their content, and check subreddit stats for quick validation and overview of the subreddit's growth.
What are the key steps to discover sub-niches on Reddit?
Use CH GPT or Cloud to come up with ideas for market research keywords. Utilize tools like Ena, Subredit Stats, Amazon, Google Trend, Gigabrain, and EXA to explore subreddits and gather insights. Focus on identifying specific problems or needs within niches to find market opportunities. Evaluate the market size and segment niches based on the identified problems or needs.
- 00:00 The video demonstrates a method to discover sub-niches on Reddit, involving steps such as research and using tools like CH GPT, Ena, Subredit Stats, Amazon, Google Trend, Gigabrain, and EXA to find unique insights. The focus is on identifying specific problems or needs within niches and evaluating their market size.
- 04:07 The speaker discusses conducting research on different subreddits using specific keywords, such as chronic pain, posture, and migraines, for product analysis and validation. They emphasize the importance of exploring various subreddits, analyzing their content, and checking subreddit stats for quick validation.
- 08:27 A subreddit is growing steadily since 2018, showing solid growth. Amazon books have publications about the topic, indicating market interest. Google Trends show a slow but consistent rise in search interest.
- 12:53 The video discusses using keyword research, Glimpse, Amazon, and Gigabrain for market analysis and product validation.
- 17:31 Exploring tools for in-depth market research, including Reddit, Facebook Ad Library, and EXA for understanding keyword concepts.
- 22:17 The video discusses a three-step research approach for finding valuable insights and statistics using specialized tools, internet research, and market analysis. It also encourages engagement with the content and shares a guide for leveraging Reddit for business purposes.