Key insights

• 📱 Most people consume content more than they create it - the 991 rule on the internet
• 🔍 Using the curation method and strategies to start creating content
• 💡 Creating content deepens understanding and solidifies knowledge of a topic
• 🌐 Building a personal brand in the digital age through content creation
• 🔗 Sharing online content is like constructing a personal narrative
• 📝 Start by collecting ideas and then curate the best content to share online
• 📚 Content curation involves organizing and presenting information to tell a story and communicate a clear message
• 🔖 Curated newsletters provide updates on a specific niche, infographics visually explain things, comparison tables guide decision-making, toolkits offer valuable tools and resources, guides create comprehensive resources, and reviews offer personal opinions on products or concepts
• 🧠 Create a second brain to store and organize content
• 🤝 Combine personal and objective elements in sharing
• ✨ Creating valuable content with interpretation or commentary
• 🤗 Building a supportive network
• 🌈 Encouragement to share what sparks joy and building a community

Q&A

• What does it mean to embrace the journey of curating, creating, and sharing content?

  Embracing the journey of curating, creating, and sharing content involves finding joy in the process of exploring and embracing successes and failures, as well as seeing content creation as a dialogue with the future self to tell the story of personal evolution and encouraging sharing.

• How can one create valuable content beyond just being a repository of digital content?

  Creating valuable content involves adding interpretation or commentary, pitching ideas to others, and building a supportive network, challenging the myth that one needs to be an established expert to share ideas.

• What is the concept of creating a second brain in content curation?

  Creating a second brain involves storing and organizing content, committing to learning and documenting a specific topic, using note-taking apps like Evernote, Notion, or Apple Notes, and combining personal and objective elements in sharing.

• What is content curation, and how does it transition into creation?

  Content curation involves organizing and presenting information to tell a story, transitioning into creation by actively engaging with content and infusing it with personal perspective, thus contributing meaningfully to the conversation and positively impacting others.

• What are the tangible ways to curate content?

  Six tangible ways to curate content include curated newsletters, infographics, comparison tables, toolkits, guides, and reviews, each serving different purposes such as providing updates, visually explaining, guiding decision-making, offering valuable resources, and sharing personal opinions.

• What are the benefits of sharing online content?

  Sharing online content shapes personal narrative, leading to connections, collaborations, and job opportunities, and is akin to constructing a personal narrative that can lead to financial and personal growth.

• How can one build a personal brand in the digital age through content creation?

  Building a personal brand in the digital age can be achieved by transitioning from organizing information to actively engaging with it, infusing content with personal perspective, and positively impacting others through content curation and creation.

• How does creating content deepen understanding and solidify knowledge of a topic?

  Creating content leads to a deeper understanding and solidification of knowledge on a particular topic by actively engaging with it, infusing content with personal perspective, and contributing meaningfully to the conversation.

• Why is it important to pursue artistry and creativity beyond the internet and creator economy?

  Pursuing artistry and creativity beyond the internet and creator economy is important as it deepens understanding, solidifies knowledge, and builds a personal brand.

• How can the curation method and strategies help in starting content creation?

  By using the curation method and strategies, individuals can overcome the initial hurdle in creating content, which often involves organizing and presenting information to tell a story and communicate a clear message.

• What is the 991 rule in content creation?

  The 991 rule refers to the tendency of most people to consume content more than they create it on the internet.

• 00:00 Most people passively consume content, but it's important to start creating. The curation method and strategies can help overcome the initial hurdle. Creating content deepens understanding, solidifies knowledge, and builds a personal brand.
• 02:16 Creating and sharing content online can shape your personal narrative, leading to connections, collaborations, and opportunities. Start by collecting ideas and then curating the best content to share.
• 04:09 As a content curator, you transition from organizing information to actively engaging with it, infusing content with your personal perspective. This process contributes meaningfully to the conversation and positively impacts others. Six tangible ways to curate content and create something unique and valuable include curated newsletters, infographics, comparison tables, toolkits, guides, and reviews.
• 06:14 Content curation involves creating a second brain to store and organize content, committing to learning and documenting a specific topic, and combining personal and objective elements in sharing. Recommended note-taking apps include Evernote, Notion, or Apple Notes.
• 08:14 Creating valuable content involves adding interpretation or commentary, pitching ideas to others, and building a supportive network, not just a repository of digital content. You don't need to be an established expert to share your ideas.
• 10:08 Embracing the journey of curating, creating, and sharing content for future self's evolution and understanding.