Key insights

• ⏰ Closure of Mija Soul as of February 8th
• 🙏 Gratitude for the support received
• 😔 Tough decision to close due to sustainability issues
• 🌐 Restaurant as a bridge between online and real world
• ⚖️ Balancing responsibilities of two businesses and careers
• 💼 Overwhelming responsibilities of running a YouTube channel and managing a food business
• 🍜 Mijo as a manifestation of their YouTube channel and a way to share Korean food love
• ✨ Gratitude for the restaurant experience and optimism for the future

Q&A

• What are the future plans of the owners after the closure of Mija Soul?

  Following the closure of Mija Soul, the owners express gratitude for the experience and plan to focus on sharing their love for food, making it more affordable and accessible, emphasizing the importance of the staff, and expressing optimism for the future endeavors.

• What led to the realization of the importance of work-life balance?

  The owners started Mijo as a physical manifestation of their YouTube channel, focusing on Korean food, and eventually realized the significance of work-life balance and the invaluable knowledge gained from the restaurant experience.

• How did the owners handle the overwhelming responsibilities of running a YouTube channel and a food business?

  The owners struggled with the overwhelming responsibilities of managing a YouTube channel and a food business, especially while learning a new language, ultimately realizing the need for better focus, balance, and effective decision-making for improved results.

• How did the owners manage the challenges of balancing two businesses and careers?

  The owners faced the challenges of balancing two businesses and careers, ensuring staff were paid, and managing operations while grappling with the overwhelming work overload, impacting their sense of being enough for the responsibilities.

• What was the significance of Mija Soul as a restaurant?

  Mija Soul served as a bridge between the online and real-world, where the owners could meet their supporters, share their love for Korean produce, and offer a unique dining experience that combined fine dining with affordable Korean techniques and ingredients.

• What is the reason for the closure of Mija Soul?

  The closure of Mija Soul was a necessary but painful decision due to sustainability issues, which made it challenging to continue operating the restaurant beyond February 8th.

• 00:00 The speaker announces the closure of Mija Soul as of February 8th. The decision is painful but necessary due to various reasons. They express gratitude for the support and reminisce about the journey at Mija Soul.
• 05:53 The restaurant was a special place for the owners to bridge the gap between online and the real world, meet their supporters, and share the love for Korean produce. Closing the restaurant was a tough decision due to sustainability issues. The menu aimed to combine fine dining with Korean produce and techniques while keeping it affordable.
• 08:23 Juggling two businesses and careers while ensuring staff are paid and operations run smoothly. Facing challenges of balancing responsibilities and handling work overload.
• 10:37 Running a YouTube channel and managing a food business was overwhelming, leading to a need for better focus and balance. Learning a new language and juggling various responsibilities made it challenging to handle everything effectively.
• 12:42 Two friends started Mijo as a physical manifestation of their YouTube channel, focusing on Korean food. They realized the importance of work-life balance and the value of the knowledge gained. Opening the restaurant was a privilege and a learning experience.
• 14:54 The owners express gratitude for their experience with the restaurant, plan to focus on sharing their love for food, aim to make it more affordable and accessible, acknowledge the importance of the staff, and express optimism for the future.