Key insights

• ⭐ Start with a free or low-cost offer to engage customers
• ⏰ Offering something for free requires time and energy from the recipient
• 💰 Selling products at a lower price can attract customers, offering them a great deal
• 🤝 Connections with others can be more valuable than competence in making money
• 📈 Create demand by offering a service for free to a limited number of people
• 🏆 Proving capability by achieving results multiple times is essential in building a successful business
• ⚙️ Use the approach of attempt, observe, and adjust to refine your process
• 🌟 Embrace the process, be humble, and make adjustments to achieve success

Q&A

• What approach should I take to refine my business process?

  Take the approach of attempting, observing, and adjusting to refine your process. Start by offering your service for free, then gradually build up to offering it at a reduced rate. Embrace the process, be humble, and make adjustments to achieve success.

• What is essential in building a successful business?

  Proving your capability by achieving results multiple times, fostering connections, and refining your process based on client feedback are essential in building a successful business.

• How can I create demand for my service?

  Offer your service for free to create demand, then document the results and offer a conditional discount to increase demand. Results are essential for getting paid.

• What is the value of having connections in making money?

  Having connections is valuable for making money. By doing things for others and building connections, strategic byproducts can be gained through conditional relationships and opportunities.

• How can I attract customers with lower-priced products or free services?

  Selling products at a lower price can be attractive to customers, and offering free services can be beneficial for gaining real-world experience and making informed decisions.

• How did the speaker make his first sale?

  The speaker made his first sale with a $400 ebook in 2007, which indicates that offering higher-priced products can also lead to successful sales.

• What are the potential risks of giving something away for free?

  Giving something away for free requires time and energy from the recipient and carries the risk of negative impact. It can be more challenging than selling.

• How can I make my first sale online?

  Start with offering something for free or at a low cost to engage potential customers. It can be more challenging than selling, but it can help in gaining real-world experience and making informed decisions.

• 00:00 Struggling to make your first sale online? Start by offering something for free or at a low cost to engage potential customers. Giving something away for free is not easy. It requires time and energy from the recipient and carries the risk of negative impact. Offering something for free can be more challenging than selling. The speaker made his first sale with a $400 ebook in 2007.
• 02:21 Selling products at a lower price can attract customers, offering them a great deal. Providing free services can be beneficial for gaining real-world experience and making informed decisions.
• 04:37 Having connections is more valuable than competence in making money; do things for others and build connections; strategic byproducts can be gained through conditional relationships.
• 06:55 Offering your service for free to create demand, then document results and offer a conditional discount to increase demand. Results are essential to getting paid.
• 09:17 Building a successful business involves proving your capability by achieving results multiple times, fostering connections, and refining your process based on client feedback.
• 11:53 Take the approach of attempting, observing, and adjusting to refine your process. Start by offering your service for free, then gradually build up to offering it at a reduced rate. This will not only give you an identity shift but also the insights needed to create valuable offerings. Embrace the process, be humble, and make adjustments to achieve success.